Publications

Presentation of results of the consumer study of WP5 at the International Food Marketing Research Symposium (IFMRS) 2026 in Aarhus (16-18 June):

Asasira, M., Turinawe, A., Esbjerg, L., Peschel, A.O. (2026) Origin or sustainability – a cross-country comparison of consumer preferences for tea. Paper presented at the International Food Marketing Research Symposium 2026, Aarhus, Denmark. https://virtual.oxfordabstracts.com/event/75976/submission/13